Let me tell you an (open) secret: you certainly have heard the phrase that says: "The first impression is what counts" ... Right?   Well, that is absolutely true: ALL brands create sensations and feelings when you see them for the first time.And I'm not just...

Maybe you are considering changing your visual identity, but you are still not sure. Whatever the reason, some key points must be evaluated for this rebranding to be successful.   But before we start, let's clarify something: What does it mean to rebrand? After a...

"My brand does not reflect my values and I does not connect effectively with my ideal customer. "I know that branding is important, but I don't know where to start.". These are the thoughts that come to mind every time you browse Instagram or Facebook and compare your...

Creating your own Moodboard is much easier than you think! A Moodboard or inspiration board is a super useful tool that will help you clarify what your style is, and visually explain concepts or ideas of how you would like your brand to be.   Shall we start ...?...

This project was born from my passion for design and well-being. Creativity has always been part of my life, and this happens at all levels: my work, the way I express myself, what I like to do in my free time. I enjoy creating, and I am grateful to be lucky enough to...